Capsule CRM vs Insightly
A head-to-head comparison to help you pick the right tool
Capsule CRM
Capsule CRM is a simple and clean CRM designed for small businesses that want to manage contacts, track sales opportunities, and stay organized without complexity. It is known for its intuitive interface and quick setup time. Capsule integrates well with Google Workspace, Mailchimp, and other popular small business tools.
Freemium pricing · Get Pricing →
Insightly
Insightly is a CRM and project management platform designed for growing businesses. It uniquely combines sales pipeline management with post-sale project delivery so teams can manage the full customer lifecycle in one place. Insightly is popular with professional services firms and companies that need to track complex projects alongside their sales pipeline.
Freemium pricing · Get Pricing →
Pros
- ✓Extremely clean and easy to use interface
- ✓Quick to set up with no training required
- ✓Good free plan for up to 2 users
- ✓Strong Google Workspace integration
Cons
- ✗Limited marketing automation features
- ✗Reporting is basic compared to larger CRMs
- ✗Not suitable for large or complex sales teams
Pros
- ✓Unique combination of CRM and project management in one tool
- ✓Good free plan for up to 2 users
- ✓Strong workflow automation on paid plans
- ✓Good fit for professional services businesses
Cons
- ✗Interface feels dated compared to modern CRM tools
- ✗Customer support can be slow on lower tiers
- ✗Mobile app is less polished than competitors
Our Take
Choose Capsule CRM if small businesses wanting a simple, clean crm that is easy to adopt. Choose Insightly if growing businesses that need crm and project management in one platform.
Best For
Small businesses wanting a simple, clean CRM that is easy to adopt
Best For
Growing businesses that need CRM and project management in one platform