Countingup vs EngageBay
A head-to-head comparison to help you pick the right tool
Countingup
Countingup is a UK business current account with built-in accounting software. It combines banking and bookkeeping in one app, automatically categorizing transactions and generating tax estimates in real time.
EngageBay
EngageBay is an all-in-one marketing, sales, and customer support platform designed for small and mid-size businesses. It offers a free plan that includes CRM, email marketing, live chat, and helpdesk tools — making it one of the most generous free plans in the market. EngageBay is positioned as an affordable alternative to HubSpot.
Pros
- ✓Business banking and accounting in one app
- ✓Automatic transaction categorization
- ✓Real-time tax estimates
- ✓Simple flat monthly pricing
- ✓Great for sole traders
Cons
- ✗UK only
- ✗Limited accounting features for complex businesses
- ✗Not a replacement for full accounting software at scale
- ✗No multi-user access
Pros
- ✓One of the most generous free plans available — includes CRM, marketing, and support tools
- ✓Affordable paid plans compared to HubSpot
- ✓All-in-one platform reduces the need for multiple subscriptions
- ✓Good automation features
Cons
- ✗Less brand recognition and fewer integrations than HubSpot
- ✗Interface can feel cluttered with so many features
- ✗Customer support response times can vary
Our Take
Choose Countingup if uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app. Choose EngageBay if budget-conscious smbs wanting a hubspot alternative with a strong free plan.
Best For
UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app
Best For
Budget-conscious SMBs wanting a HubSpot alternative with a strong free plan