Rippling ATS vs HubSpot CRM

Rippling ATS

Rippling Recruiting is the applicant tracking module within the Rippling platform. It connects recruiting directly to onboarding, payroll, and IT provisioning so that when a candidate is hired, their entire employee setup happens automatically. Rippling ATS is ideal for companies already using Rippling for HR who want a seamlessly integrated recruiting experience.

Paid pricing · Get Pricing →

HubSpot CRM

HubSpot CRM is a powerful and easy-to-use customer relationship management platform trusted by over 150,000 companies worldwide. It offers a completely free core CRM with optional paid Marketing, Sales, and Service Hubs for growing teams. HubSpot is the go-to CRM for companies that want to align their marketing, sales, and customer service teams in one platform.

Freemium pricing · Get Pricing →

Pros

• ✓Seamless connection from hiring to onboarding to payroll — zero manual handoff
• ✓Automatically provisions IT accounts and equipment when a candidate is hired
• ✓Deep integration with the full Rippling platform
• ✓Eliminates duplicate data entry across HR systems

Cons

• ✗Only valuable if you use the full Rippling platform
• ✗Requires custom pricing quote
• ✗Less feature-rich as a standalone ATS compared to dedicated tools like Greenhouse
• ✗Overkill for companies not using Rippling

Pros

• ✓Generous free plan that is genuinely useful for small teams
• ✓All-in-one platform covering marketing, sales, and service
• ✓Excellent onboarding resources and HubSpot Academy
• ✓Strong integrations with 1000+ tools

Cons

• ✗Can get very expensive as you add paid Hubs and contacts
• ✗Some advanced features locked behind higher tiers
• ✗Reporting is limited on free and starter plans

Best For

Companies using Rippling for HR who want recruiting seamlessly connected to onboarding and payroll

Best For

SMBs wanting a free CRM with room to grow into marketing automation