SoftwareDuel

SurePayroll vs Keap

A head-to-head comparison to help you pick the right tool

SurePayroll

SurePayroll is an online payroll service designed specifically for small businesses. It is owned by Paychex and offers full-service payroll processing, automatic tax filing, and employee self-service tools. SurePayroll is known for its simple setup and affordable pricing, making it a top choice for small business owners running payroll for the first time.

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Keap

Keap is a CRM and marketing automation platform designed specifically for small businesses and solopreneurs. It combines contact management, email marketing, invoicing, and appointment scheduling in one platform. Keap is ideal for service-based small businesses that want to automate their client follow-up and lead nurturing.

Paid pricing · Get Pricing →

Pros

  • Very easy to set up and use — ideal for first-time payroll users
  • Automatic federal, state, and local tax filing included
  • Affordable flat-rate pricing for small teams
  • Strong mobile app for running payroll on the go

Cons

  • Limited features for larger or more complex businesses
  • Customer support can be slow during peak periods
  • Less customizable than enterprise payroll solutions

Pros

  • All-in-one platform covering CRM, marketing, and payments
  • Strong automation for small service businesses
  • Good for automating client follow-up and lead nurturing
  • Dedicated small business focus

Cons

  • Expensive for what you get compared to alternatives
  • Steep learning curve for the automation builder
  • Interface feels dated compared to modern CRM tools

Our Take

Choose SurePayroll if small businesses with under 100 employees looking for simple, affordable full-service payroll. Choose Keap if service-based small businesses wanting crm and marketing automation in one.

Best For

Small businesses with under 100 employees looking for simple, affordable full-service payroll

Best For

Service-based small businesses wanting CRM and marketing automation in one