SoftwareDuel

Trello vs Insightly

A head-to-head comparison to help you pick the right tool

Trello

Trello is a visual project management tool based on the Kanban board methodology. It uses cards, lists, and boards to help teams organize tasks and workflows in a simple, visual way. Owned by Atlassian, Trello is one of the most widely used project management tools in the world, known for its simplicity and ease of use.

Freemium pricing · Get Pricing →

Insightly

Insightly is a CRM and project management platform designed for growing businesses. It uniquely combines sales pipeline management with post-sale project delivery so teams can manage the full customer lifecycle in one place. Insightly is popular with professional services firms and companies that need to track complex projects alongside their sales pipeline.

Freemium pricing · Get Pricing →

Pros

  • Extremely easy to learn and use — teams are productive within minutes
  • Generous free plan with unlimited cards
  • Familiar Kanban interface that most people already understand
  • Large library of power-ups and integrations

Cons

  • Limited project management features beyond Kanban boards
  • Not suitable for complex projects with dependencies
  • Reporting and analytics are basic
  • Timeline and calendar views require paid plan

Pros

  • Unique combination of CRM and project management in one tool
  • Good free plan for up to 2 users
  • Strong workflow automation on paid plans
  • Good fit for professional services businesses

Cons

  • Interface feels dated compared to modern CRM tools
  • Customer support can be slow on lower tiers
  • Mobile app is less polished than competitors

Our Take

Choose Trello if small teams and individuals wanting simple, visual kanban-based task management. Choose Insightly if growing businesses that need crm and project management in one platform.

Best For

Small teams and individuals wanting simple, visual Kanban-based task management

Best For

Growing businesses that need CRM and project management in one platform