SoftwareDuel

HubSpot CRM vs OnPay

A head-to-head comparison to help you pick the right tool

HubSpot CRM

HubSpot CRM is a powerful and easy-to-use customer relationship management platform trusted by over 150,000 companies worldwide. It offers a completely free core CRM with optional paid Marketing, Sales, and Service Hubs for growing teams. HubSpot is the go-to CRM for companies that want to align their marketing, sales, and customer service teams in one platform.

Freemium pricing · Get Pricing →

OnPay

OnPay is a full-service payroll and HR platform designed for small and mid-size businesses. It offers unlimited payroll runs, automatic tax filing, and built-in HR tools at an affordable flat rate. OnPay is consistently rated as one of the best value payroll solutions for small businesses and supports a wide range of industries including restaurants, farms, and nonprofits.

Paid pricing · Get Pricing →

Pros

  • Generous free plan that is genuinely useful for small teams
  • All-in-one platform covering marketing, sales, and service
  • Excellent onboarding resources and HubSpot Academy
  • Strong integrations with 1000+ tools

Cons

  • Can get very expensive as you add paid Hubs and contacts
  • Some advanced features locked behind higher tiers
  • Reporting is limited on free and starter plans

Pros

  • Excellent value — flat monthly pricing with no per-run fees
  • Supports multiple pay schedules and unlimited payroll runs
  • Strong industry-specific features for restaurants, farms, and nonprofits
  • US-based customer support included on all plans

Cons

  • US-only — no international payroll support
  • Mobile app is less polished than competitors
  • Limited advanced HR features compared to full HRIS platforms

Our Take

Choose HubSpot CRM if smbs wanting a free crm with room to grow into marketing automation. Choose OnPay if small businesses wanting affordable, full-service payroll with no hidden fees.

Best For

SMBs wanting a free CRM with room to grow into marketing automation

Best For

Small businesses wanting affordable, full-service payroll with no hidden fees

HubSpot CRM vs OnPay: CRM Software Comparison | SoftwareDuel