Close vs Zenefits
A head-to-head comparison to help you pick the right tool
Close
Close is a CRM built specifically for inside sales teams that do high-volume outreach via phone, email, and SMS. It has built-in calling, emailing, and SMS so sales reps can reach out to prospects without switching tools. Close is designed to maximize sales productivity for teams that rely on outbound sales.
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Zenefits
Zenefits is an HR software platform that simplifies benefits administration, payroll, and compliance for small businesses. It provides a self-service portal for employees to manage their benefits and HR information. Zenefits is a good option for small businesses that want an affordable, easy-to-use HR platform with strong benefits tools.
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Pros
- ✓Best-in-class built-in calling and email sequencing
- ✓Designed specifically for high-volume inside sales teams
- ✓Strong reporting on sales activity and performance
- ✓Fast and efficient interface for power users
Cons
- ✗Expensive compared to general-purpose CRMs
- ✗Overkill for teams that do low-volume or inbound-only sales
- ✗Limited marketing automation features
Pros
- ✓Strong benefits administration with a wide carrier network
- ✓Easy employee self-service for benefits enrollment and changes
- ✓Affordable base pricing for small teams
- ✓Good compliance tools for ACA and other regulations
Cons
- ✗Payroll processing costs extra as an add-on
- ✗Customer support quality has been inconsistent historically
- ✗Less suitable for companies that need advanced HR or payroll features
Our Take
Choose Close if inside sales teams doing high-volume outbound calling and emailing. Choose Zenefits if small businesses focused on benefits administration.
Best For
Inside sales teams doing high-volume outbound calling and emailing
Best For
Small businesses focused on benefits administration